A Business Insider piece looks at how AI is reshaping McKinsey, not just in how it delivers work, but in how it makes money. The shift is subtle, but significant, for consulting and knowledge work more broadly.
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From advice to assets
McKinsey is increasingly packaging its expertise into AI-powered tools and platforms, moving beyond time-and-materials advice. -
Leverage replaces leverage
Traditional consulting scaled through people. AI now scales insight, models, and playbooks without linear headcount growth. -
Clients want outcomes, not decks
AI tools allow McKinsey to stay embedded after the strategy phase, influencing execution, not just recommendations.
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Consulting is becoming productised. The firms that thrive will be those that turn insight into repeatable systems, not prettier slides.
